Earning more than the rest of Top 10 combined, Disney’s Cinderella (2015) easily took the top spot at the box office this weekend. While Liam Neeson‘s Run All Night got off to a very slow start, while indie horror flick It Follows had a great debut in limited release. Cinderella opened to $67.9 million. That ranks seventh all-time among March debuts. Compared to Disney’s recent live-action fantasies, Cinderella‘s opening was roughly on par with Maleficent ($69.4 million), though it was noticeably lower than Oz The Great and Powerful ($79.1 million). It also opened well above Snow White and the Huntsman ($56.2 million). This is all the more impressive considering Cinderella‘s budget was a modest $95 million, which is around half as much as the rest of those movies cost. Liam Neeson’s Run All Night opened in a distant second place with $11 million. That’s a fraction of Non-Stop‘s $28.9 million debut, and is also lower than A Walk Among the Tombstones‘s poor $12.8 million start. Kingsman: The Secret Service eased 25 percent to $6.2 million, which was enough to reclaim a spot in the Top Three. The comic book adaptation has so far earned $107.4 million, and now appears on its way to over $120 million total. In its third weekend, Focus (2015) fell 43 percent to $5.74 million. The Will Smith/Margot Robbie flick has now grossed $44 million. Chappie rounded out the Top Five with $5.7 million. That’s off 57 percent from opening weekend, which is a bit steeper than Elysium (54 percent) and District 9 (51 percent). Through 10 days, the Neill Blomkamp sci-fi movie has taken in a weak $23.3 million. The Second Best Exotic Marigold Hotel eased 33 percent to $5.7 million. It was playing in an additional 449 theaters, which likely helped contribute to that light decline. The comedy sequel has now earned $18.05 million. Radius-TWC released indie horror movie It Follows at four locations this weekend, where it earned $160,089. That translates to a very strong $40,022 per-theater average. Expect this to expand aggressively in the next few weeks; it’s unlikely that it makes it nationwide, but it should top out with at least 200 locations.
| Title | Weekend | Gross | Weeks | ||
|---|---|---|---|---|---|
| Cinderella (2015) | $67.88M | $67.88M | 1 | ||
| Run All Night (2015) | $11.01M | $11.01M | 1 | ||
| Kingsman: The Secret Service (2014) | $6.21M | $107.39M | 5 | ||
| Focus (2015) | $5.74M | $43.97M | 3 | ||
| Chappie (2015) | $5.70M | $23.32M | 2 | ||
| The Second Best Exotic Marigold Hotel (2015) | $5.69M | $18.05M | 2 | ||
| The SpongeBob Movie: Sponge Out of Water (2015) | $4.02M | $154.61M | 6 | ||
| McFarland, USA (2015) | $3.60M | $34.89M | 4 | ||
| Fifty Shades of Grey (2015) | $2.86M | $161.35M | 5 | ||
| The DUFF (2015) | $2.85M | $30.27M | 4 |
Reported by Box Office Mojo and Exhibitor Relations © 2015
