Despite Poor Reviews ‘Eternals’ Opens with $71 Million at the BO!!

Disney was able to keep Eternals intact throughout the weekend hitting a $71M opening amid mediocre audience exits, and the worst reviews of all-time for an MCU title. But know that when this film first landed on tracking four weeks ago, many had it in the $80M-$85M three-day range. Of those attending in the U.S., 46% told Screen Engine/Comscore’s PostTrak that they went to Eternals because … Continue reading Despite Poor Reviews ‘Eternals’ Opens with $71 Million at the BO!!